Digital product studio

We build digital products and ship them.

Apps, SaaS, and websites, from the problem to the app stores and day-to-day operation. These are some of the products we've built.

  • 6 products live
  • iOS, Android, and Web
  • Since 2025

How we work

From problem to product in production

The same process we use for our own products, applied to yours.

  1. 01

    Understand the problem

    We start with the day-to-day of whoever will use it: what gets stuck, what's expensive, and what can be measured.

  2. 02

    Design the product

    Flows, screens, and a prototype before code, to validate early what's worth building.

  3. 03

    Build

    iOS and Android apps, web systems, and integrations, delivered in stages you can see working.

  4. 04

    Launch and operate

    App store publishing, payments, metrics, and continuous improvement once the product is live.

What we do

  • iOS and Android apps
  • SaaS and web dashboards
  • AI built into the product
  • Websites and landing pages
  • App Store and Google Play publishing
  • Payments and subscriptions
  • Integrations with iFood, social networks, and WhatsApp
Photo of Felipe Castro, founder of CONECTA LAB

Felipe Castro

Founder of CONECTA LAB

About

Who's behind the studio

Over the years, I've worked on consulting projects, systems implementation, and business implementation, and I'm an entrepreneur in real estate, foodservice, and SaaS.

That background makes every project start with the business problem, not the technology. CONECTA LAB is small on purpose: I follow every product end to end, from design to publishing and running it in production.

Background

  1. [01]

    Consulting

    Diagnostic and improvement projects for companies.

  2. [02]

    Systems implementation

    From requirements to go-live with the team.

  3. [03]

    Business implementation

    Operations structured and put to work.

  4. [04]

    Entrepreneur

    Own businesses in real estate, foodservice, and SaaS.

Education

  • UFSMBachelor's in Business Administration
  • FGVMBA
  • ESPMAdvanced courses
  • MITAdvanced courses

Topics ranging from marketing to agentic artificial intelligence.

Message me on WhatsApp

Got a problem worth a product?

Tell us what you need. The first conversation is free of commitment.